SaaS research guides
Practical workflows for researching a market, comparing alternatives and testing what to build. Includes free worksheets and worked examples.
Choose a research task
- How to Validate a SaaS Idea Before Building It
Test a SaaS idea with customer evidence, a narrow pilot and a clear decision rule. Includes an interview and validation worksheet.
- SaaS Market Research: Build an Evidence Map
Research a SaaS market by separating demand, buyers, competition and distribution. Use a practical evidence log instead of a single market-size estimate.
- SaaS Competitor Analysis Template and Workflow
Compare SaaS alternatives by buyer, job, pricing and switching costs. Includes a reusable competitor-analysis worksheet and a fictional example.
- How to Find Micro-SaaS Ideas Worth Testing
Find narrow software opportunities in recurring workflows, then screen them for buyer access, delivery cost and willingness to change.